There are 5 steps to successfully map your content strategy for the new year. The holidays are upon us, so we are all likely planning meals and all sorts of things with our families. These tasks involve a lot of preparedness as well as proper planning. Things can get very stressful in a hurry. One of the steps is to identify keywords as well as keyword themes. The second step is to assign a quarter of the year to each theme.
- Create a keyword list that is the focus of the business.
- Find where the keywords you search have the greatest visibility in the year.
- Find which content ideas fair the best on which social media.
“To develop an organic search-friendly content marketing strategy, you must first have a core set of keywords that are a focus of the business.”
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