Creating a great marketing video requires consideration of various factors. There are 7 steps as illustrated by an infographic. The infographic shows the steps in a colorful way as if it were a factory with machines doing the steps. The steps to creating the marketing video are deciding on objective of video and the audience targeted, picking the right type of content, keep the video short, promoting the brand rather than trying to sell, make it interesting, and decide where to put the video.

Key Takeaways:

  • There are key steps to making a killer marketing video, and this infographic will show you.
  • It's important to set yourself apart from other marketers to attract attention.
  • Make sure to measure and analyze your performance quantitatively to be able to improve.

“Pick the right type of video content for your purpose.”

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