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Mobile Friendliness Improvements Checklist: 8 Factors

There is a significant mobile-friendly ranking algorithm that’s designed to give a boost to mobile-friendly pages in Google’s mobile search results. One of the best ways to prepare is to test that Google considers your web pages to be mobile-friendly by using its Mobile-Friendly Test tool. More about the algorithm, including ways to bring improve the mobile-friendliness of your pages, is below.

Key Takeaways:

Pop ups are annoying and disruptive to the user experience. Whenever possible avoid using them.

Make sure you are mobile ready and friendly when you launch your site.

Implementing a responsive design is key to engaging the mobile user.

“If a website loads in less than four seconds, its bounce rate — the percentage of visitors that abandon the site after viewing one page — should be less than 20%.”

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