Businesses need an effective digital marketing campaign to thrive and Instagram should be at the top of that digital marketing strategy. Instagram is a social media network where users post pictures and videos. It has 700 million monthly active users who post 95 million photos and videos a day. With all this traffic on the site it is a great way for businesses to reach a lot of customers. To effectively reach the Instagram user a business should have a unique marketing campaign to generate hits. By researching what your customers are posting on Instagram it allows you to come up with a better marketing strategy to reach them.

Key Takeaways:

  • The number of businesses using Instagram is growing fast, providing lots of opportunities.
  • Instagram can help provide marketing opportunities for businesses and increase visibility.
  • Instagram can also provide a way for businesses to interact directly with their customers, a key to success.

“About 95 million photos and videos are shared daily and for an internet marketer, these numbers are simply mouth-watering.”

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