A mobile app is helpful but you also need a mobile website. This will be good for your business. Not everyone wants to download an app. If they don't they won't be able to use your business unless you do have the site. Some customers will want to use it on a computer as well. Sometimes a mobile site is easier than a full one. Making things easier for your customers is a good way to keep them around.
- Research has shown that modern users will spend a large amount of time on apps over webpages.
- Having both will give both audiences equal time and ability to use your services.
- Both should look similar enough so there is continuity between both of your brands and concepts.
“Deduced from experience and research, just having a responsive website will not suffice”
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