You need to make your business website look visually appealing. Many people will judge your business based on this at least to some extent since many of us are highly visual people. A good website will also help people to easily interact with your business so they will want to become customers. If a website is cluttered or hard to use most will just move on to another since the internet is filled with options nowadays.
- Make sure there is no confusion about your message by using a bold typeface.
- Use negative space to your advantage by using white around sections to make them pop off the screen.
- You can design a visual triangle to force focus of the viewer where you want it.
“Use animations to move people along the page.”
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