Focusing on improving important aspects of a website, such as imagery, content, layout, and of course, design, you can definitely learn a lot of ways to make your website stand out above the others. With imagery, for example, you learn to use photos and make sure that the customer can see the entire product. Regarding the layout of your site, you're advised to make your header clear and simplistic and to keep it free of unnecessary words and images. With design, less is more. Accordingly, your banner should be simple, yet pleasing to the eye, drawing the visitor further into your site. You could also improve user experience, A/B testing, CTA's, and more. Whether you are just starting your website or looking to improve on an existing site, these tips will be helpful. You can use reverse IP tracking so to know the identity of your users. It is advised not to lead traffic directly to the homepage, but rather to exactly where they need to go within the website.

Key Takeaways:

  • 50 tips that will help a business owner improve his website and get more business.
  • Logical tips, but many site owners do not design to that logic and thus lose business.
  • While the company is trying to sell their services, they are also showing prospective customers good information that can be readily implemented.


“Keep consistency across your ads, your landing pages, and your main website. A disconnected look and feel leads to mentally disconnected visitors.”

Read more: https://blog.red-website-design.co.uk/2018/08/24/improve-website-grow-business-infographic/