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Digital Marketing Tools & Tactics: What the Trends Tell Us

Digital marketing is now important. The internet has become a huge thing. It is a great way to reach potential customers since so many are online every day. Email can be used to do this and so can social media. There are many new trends and knowing about them will help you to do a better job getting people to take notice of your business. The more people see it the better since they may utilize it but may also provide you with free marketing by sharing or talking about it.

Key Takeaways:

Digital marketing should use integrated strategies and not individual techniques.

Optimize your site for mobile apps and small screens since most people use mobile devices first.

Use new or additional tools like MailChimp to aid with email marketing.

“Google’s mobile-first index punishes websites that aren’t responsive, and so do the users themselves, who are five times more likely to leave a site that hasn’t been optimized for the small screen.”

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