There is a guide to visual storytelling for UX. Visual storytelling is one thing that a UX designer needs in order to establish a strong connection with their audience. Visual narrative works significantly for many people. Visual storytelling is very important to the human experience. It works scientifically because of the way that people process the images that come to their eyes. Visual storytelling expresses a narrative in a visual sense and not with any words.
- Visual storytelling is all about telling a story without using any words.
- It works because of the way that the brain processes different images.
- If it is done right, then visual storytelling should have a lasting emotional impact.
“Visual storytelling is one of the most powerful tools a UX designer has to establish an emotional connection with the audience.”