There are ways to improve your Facebook ad relevance score. Ad relevance score is important and some factors can greatly influence the score. Seven tips that can give a raise to your score are as follows. Shortening the retarget windows, change to advertising to lower-priced offers, promote your video by posting to your page, find a broader audience, add more variations to your ads, re-qualify new campaigns, and then finally reduce the amount of text on your advertisements.

Key Takeaways:

  • Positive and negative feedback from target audience influences Facebook Ads Relevance Score
  • Change target audience by creating custom audiences who have visited your page recently
  • Change the variety and spectrum of your audience and ads

“The Facebook ads relevance score is a key indicator of ad success.”

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