sequence 1

Does Google PageRank Still Matter in 2018? A Retrospective View in the PageRank History

Since at least 2009, PageRank has steadily been deprecated from public view as the end-all, be-all important way to rank websites. In that year, Google decided to remove the metric from its Google Webmaster Tools service. Up until this point, webmasters could utilize it as a way to measure how well (or not well) their site was doing according to the search algorithms. Even before PageRank was dropped from Webmaster Tools, Google had been letting webmasters know that they should be focusing on more than just PageRank, and that it is not the most important metric to track.

Key Takeaways:

While this worked for lots of years, Google removed the PageRank toolbar in 2013, when things started to change, mainly because of the high amount of link spamming.

It was brought back into the sight of the public eye.

Google explains how the distances of pages attached to the links determine the ranking scores associated with those specific pages.

“PageRank was developed as a way to measure the importance of a website in order to rank it. Google uses the algorithm by counting the number of links and checking their quality.”

Read more:

Share This Content!