When it comes to making an online fundraising plan, there are 12 adjustments that are based on global giving trends. If you are thinking about updating your fundraising plan this year, then you can incorporate some data from over 6000 donors around the world. Social media, email, and nonprofits were all very good ways to inspire donors. A lot of the donors were inspired to donate because of social media. Over half of the donors also prefer to give with a debit or credit card.
- Most people believe that security is a huge issue that needs to be taken care of when it comes to online fundraising.
- Many people are enrolled in a monthly giving program and these gifts really add up.
- Social media fundraising became a very popular trend because of Facebook Fundraising tools.
“More than half of donors prefer an online donation process.”
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