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What Is gtag.js with Google Analytics and Do I Need It?

The Global Site Tag is a new concept being introduced by web developers. These teams want people to make Google Analytics easier to utilize for any project. Get to know the format and what options it will introduce for those interested. Google Analytics is a popular activity that needs some attention from developers. There are multiple codes that need to be utilized with Google Analytics. Every developer will want to know if they really need it.

Key Takeaways:

Google Analytics might start looking a little different — like code snippets, instead!

Global site tags were created to make life easier by streamlining websites.

Consider using a flow chart to determine if you should try tags too.

“Geared towards websites that are using on-page tracking code for various tools like Google Analytics and Google AdWords, gtag.js marks a fundamental shift in the way we collect data.”

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